What can you do with this degree?
You will be prepared to transfer to a university or to obtain an entry-level position in marketing and management.
What will you learn in this program?
You will learn basic business skills related to human relations, marketing, advertising, and small business management.
What kinds of classes can you look forward to in this program?
Small Business Management
This lecture course will help you prepare to run your own business. The different aspects of the class will include planning, owning, and managing a small business.
Principles of Marketing
This course will focus on the principles, methods, and challenges found in the distribution activities of all businesses involved in marketing products or services.
Principles of Advertising
You will learn the functions and uses of advertising. You will study media, forms of copy, artwork, layout, production, and testing of advertising effectiveness.
How long will it take you to complete this degree?
Taking classes full-time, you can complete this 64-credit degree in four semesters.
What classes do you need to take to fulfill the certificate requirements?
For a current checklist of the courses required for this program, click the link in the top-right corner of this page or contact a counselor by calling the Counseling Office at 344-7624. A counselor is available to meet with you about your educational goals.
Who can you call to find out more information about the program?
For more information about this degree or its requirements, please call the Business and Technology Division at (928) 344-7572.
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